The Future of Content Marketing | Podcast S02E07
As we find ourselves now in the year 2020, we begin to observe speculation of…
Creating with The Creative: How to Find “The One” | Podcast S02E06
Part of creating a great content marketing strategy is to have a creative on…
How to Use Data to Drive Content Strategy? | Podcast S02E05
When people think of content, most think about creativity. But in reality,…
Push or Pull? Content Marketing - Awareness and Action? | Podcast S02E04
Given the evolution of digital channels, we all know that it’s getting harder…
Social Listening, Missing the Point? | Podcast S02E03
In the world of content marketing, there's a rule of thumb content creators…
Google Hotel Ads: The Future of SEM for Hotel Brands
Over the years and across all markets, researching and booking on mobile hotels…
Using Cognitive Dissonance to Compete with Bigger Brands | Podcast S02E02
Have you ever decided to buy something like a computer or phone and then look…
Customer Journey: Rethinking the funnel | Podcast S02E01
What do you know about your customer's journey? As much as we'd long to…
How Facebook Hotel Ad's Work
In today's digital age, people turn to social media to find trip inspirations.…
The Future of Influencer Marketing | Podcast S01E07
As we wrap up Season 1 on Influencer Marketing, we can't help but share what…